April 2018 marks 10 years in the life of Crossover. To celebrate this milestone, we run through some of the highlights of the Crossover story so far.
Crossover: The Beginning
Crossover started out as two friends who met as students on the same audio engineering course. Having graduated, they worked separately in the audio industry for a few years before deciding to join forces to start an audio system installation business. The name ‘Crossover’ was chosen by the founder members as it has a meaning in both audio technology and in the sport of basketball – interests which are close to both their hearts.
- (audio technology) A component of an audio system which filters and splits a full-range signal into frequency ranges (low, high and/or mid) appropriate for different loudspeakers – e.g. mid/high and subwoofers.
- (basketball) A dribbling manoeuvre in which a player feints to dribble in one direction then crosses the ball over to their other hand to wrong-foot the opposition’s defence and move in a different direction.
- A blend of multiple styles of music, intended to appeal to a wider audience.
A Decade of Audiovisual Systems Integration
Almost immediately after starting operations the original Crossover team were designing and installing projects involving video and conferencing technology, hence ‘crossed over’ into a fully-fledged AV installation and systems integration business.
In the following decade Crossover steadily developed into an exceptionally strong team with a depth of expertise in IT, audio, audiovisual, and control systems.
The focus remains on the meticulous delivery of high-quality, user-friendly AV and audio systems, adding value to our customers through attention to detail and above-and-beyond service throughout the project life-cycle. The word-of-mouth recommendations and repeat business we continue to receive are the result of immense dedication; a thorough design and consultation process; tenacity in tackling any and all snags, no matter how challenging; providing excellent end-user training and practical project documentation that is written in plain English; the very best post-install support and on-going relationships that continue for years after the initial installation.
A Decade of Outstanding Audiovisual Projects: Across London and the UK
Crossover has an impressive portfolio of case studies across many commercial industry sectors, showcasing a wide range of AV services and projects. This puts the business in a very strong position when designing and bidding for new projects across a host of industry verticals – we’ve nearly always delivered very similar projects multiple times before and have clients who are delighted to vouch for our quality of installation and post-install services.
Crossover's projects include great-sounding audio installations for some of Europe's best bars and Michelin-starred restaurants; multi-faceted audiovisual systems installs in large multi-room conference centres and event spaces; nightclub sound systems and dazzling lighting arrays for gyms and fitness facilities; large-scale outdoor PA and voice alarm systems; AV environments for UX (user experience) testing and observation facilities; signage and audiovisual systems for world class showrooms, retail environments and high-end hotels; crystal clear video and audioconferencing systems for boardrooms and meeting rooms; 1,000+ person international corporate offices and presentation spaces - the list goes on...
10 Milestone Crossover Audiovisual Systems InstallationsBBC Auditorium - state of the art sound reinforcement for the BBC, providing audio and acoustic consultancy and design for an acoustically-challenging auditorium.
Bicester Village - large-scale outdoor PA system covering the whole of Oxfordshire's world-famous designer outlet complex. This project stays in the memory for the many thousands of metres of high-quality speaker cable installed over arduous winter nights, often under the cover of darkness.
The Lanesborough - bespoke AV installation for one of London's most famous 5-star hotels, using innovative stealth techniques to seamlessly integrate high-spec audiovisual systems within the luxurious interior designs.
TripAdvisor - innovative audiovisual design and installation for the European HQ of the world's largest travel website. Bespoke design features include a 5-metre long 'airplane wing' fitted with iPads, alongside custom digital signage.
Lush - award-winning retail installation on Oxford Street for Lush's flagship store, with 9,300 square feet across three floors, incorporating audio systems for retail environments and spa treatment rooms, extensive bespoke content design for digital signage that integrated with social media for instant 'selfie' posting, and bespoke-manufactured Mp3 listening stations.
110 Rochester Row - high-spec audiovisual fit-out for a flexible modern multi-room conference centre and event space. At the time of the project it was one of Crossover's most technically involved installations. Five years on, Crossover are still heavily involved with the venue, providing AV event technicians for high-profile events, and preventative and reactive support services.
Euromoney Institutional Investor - boardrooms, meeting rooms, training facilities and conferencing/presentation systems for a 900-person office just off Fleet Street. Another long-standing client who love the elegant solutions provided, and have asked Crossover back on multiple occasions to help expand their AV infrastructure, as well as ensuring the mission-critical systems stay in good health with an AV systems service and maintenance agreement.
Barry's Bootcamp - powerful sound systems for arguably the world's best-known luxury fitness brand, in all four of their London venues. It's been a real pleasure to work with the Barry's Bootcamp team as they have expanded and developed a very successful operation, finding favour with the likes of David and Victoria Beckham, amongst very many other celebrities and high-flyers.
Experience Lab - user experience testing and observation in three large and high-spec labs, where recording and streaming are integrated into a complex audiovisual setup that is made simple to operate via a user-friendly iPad app.
Digme Fitness - spectacular sound, visuals and exciting nightclub-style lighting arrays for all four sites of this rapidly-expanding boutique fitness operator with a personalised, high-tech approach to the modern fitness experience.
A Decade of Safety Excellence
Of key importance as projects have developed in scale and ambition are the achievements in health and safety. Qualifications such as IOSH (Institution of Occupational Safety and Health) help maintain best practises, continuing Crossover’s impeccable record for safety on site. Crossover team members have also passed a host of Health and Safety qualifications for safe working and spotting potential hazzards.
Health and safety consultancy & training provider Admac are a long-standing partner of Crossover, and their regular visits to carry out in-depth reviews of Crossover’s H&S practises are reinforced by all staff partaking in e-learning courses.
Industry Recognition and Awards
Crossover were very proud to be nominated for Breakthrough Company of the Year in the AV Awards 2017. This nomination acknowledges 360-degree excellence in project design and innovation, business process and strategy, new product development and customer satisfaction.
Crossover is extremely proud of its track record and substantial continued growth, and would like to thank all its customers, partners and team members for their support over the last decade. We look forward to continuing to provide first-class audiovisual systems, installation, support, and AV services for many years to come.
I'm so happy we chose Crossover! This is a world apart from what we got from our other AV contracts, the amount of thought and attention to detail behind each element of the design and audio visual installation is very apparent.